USLC 2027
Dates
January 29, 2027January 30, 2027
Preconference: January 28, 2027
Venue
The DeSoto Hotel
15 E Liberty St, Savannah, GA 31401

Registration

Current pricing tier: Standard

Member

$700

USLGA active members

Non-member

$900

Open to all

Why Attend

Science You Can Use

Learn the latest research on growing healthier plants, improving production, essential oils, disease management, and sustainable cultivation.

Industry Experts

Hear directly from nationally recognized researchers, experienced growers, educators, and successful business owners.

Build Your Business

Discover practical strategies for agritourism, value-added products, marketing, and creating profitable lavender enterprises.

Network with Growers

Connect with lavender professionals from across the United States who understand your challenges and are eager to share what works.

Inspiration for Every Experience Level

Whether you're a commercial grower, hobby gardener, aspiring farmer, educator, or lavender enthusiast, you'll find sessions designed for you.

This Year's Theme

Discover the science of lavender

Behind every thriving lavender farm is a foundation of knowledge.

This year's conference explores the science that helps lavender businesses succeed, from plant health and soil biology to essential oil quality, research-backed growing practices, and profitable production methods.

Our goal is simple: help you make better decisions in your field, your workshop, and your business through education grounded in research and real-world experience.

Agenda

USLC growers panel discussing scaling up a lavender operation

Featured panel

The Science of Scaling Up

USLC sessions are built around honest, grower-to-grower conversations. No suits, no stock photos—just farmers sharing what actually works as they scale their lavender operations.

  • Time TBA

    The Science of Scaling Up

    Ready to grow beyond the small-farm stage? This panel brings together experienced growers to share what it really takes to scale a lavender operation successfully. From land, labor, equipment, and production to infrastructure, sales, and smarter systems, you’ll hear practical lessons from those who have made the leap. Learn what changes as you grow, where the biggest challenges tend to appear, and how to build a farm that can support the next level.

  • Time TBA

    The Science of Profitability

    Are you working hard on your lavender farm but not always seeing it reflected in the bottom line? In this grower-led panel, members will share the practices, decisions, and lessons that have had the greatest impact on their profitability. From pricing, product mix, labor, and production costs to agritourism, retail, and finding the right balance between revenue and expense, this session will focus on practical ideas growers can take home and apply to their own operations.

  • Time TBA

    The Science of Propagation

    Strong plants start with strong propagation practices. Jared Gryzbowski will explore the science behind successfully propagating lavender, from selecting plant material and creating the right growing conditions to improving consistency, survival rates, and overall plant quality. This practical session will help growers better understand what drives propagation success and how to apply those principles in their own operations.

  • Time TBA
    Breakout Session

    The Science of Smarter Tax Planning

    New tax legislation is creating opportunities that growers and small farm businesses should understand. This session will break down the changes most relevant to lavender operations and explain how they may affect deductions, investments, equipment purchases, business structure, and long-term planning. Come away with practical ideas to discuss with your tax advisor and a clearer understanding of how the new rules could benefit your bottom line.

Speakers

Dr. Ben Campbell

Dr. Ben Campbell

Professor & Extension Coordinator · University of Georgia, Department of Agricultural & Applied Economics

Dr. Benjamin Campbell is a Professor and Extension Coordinator in the University of Georgia’s Department of Agricultural & Applied Economics. His work focuses on consumer behavior, marketing, agribusiness, and the economics of specialty crops. He has authored or co-authored more than 80 peer-reviewed publications and has conducted research specifically on consumer demand for Georgia lavender products and the economics of starting a lavender business. He earned his Ph.D. in Agricultural Economics from Texas A&M University.

Hana Tisserand

Hana Tisserand

Co-founder · Tisserand Institute

Hana Tisserand is co-founder of the Tisserand Institute and a widely respected educator in evidence-based essential oil use and safety. Known for her ability to translate complex scientific research into clear, practical guidance, Hana has helped advance a more thoughtful, responsible approach to aromatherapy and essential oil education. Through the Tisserand Institute, she has helped thousands of practitioners, educators, and essential oil users better understand the chemistry, benefits, limitations, and safe application of essential oils. Her work is grounded in science, shaped by real-world experience, and focused on helping people make informed decisions based on credible evidence. Hana’s expertise, clarity, and commitment to raising standards in essential oil education make her a highly valued voice in the field, and we are delighted to welcome her to Savannah.

Linus ‘Rory’ Schmitz

Linus ‘Rory’ Schmitz

Graduate Research & Teaching Assistant · Dept. of Plant and Environmental Sciences Clemson University

Rory is a Ph.D. candidate in Plant and Environmental Sciences at Clemson University whose research focuses on the biology and management of Phytophthora nicotianae in ornamental crops, particularly lavender. Their dissertation investigates early pathogen detection, host specificity, fungicide resistance, and sustainable management of Phytophthoraroot and crown rot. Rory also serves as a teaching assistant in introductory plant pathology and has held leadership roles in graduate student organizations, with a passion for advancing science-based solutions for sustainable ornamental crop production and educating future plant scientists.

Jered Grzybowski

co-owner and lead grower at Charsaw Farms and Goodwin Creek Gardens

Jered Grzybowski is co-owner and lead grower at Charsaw Farms and Goodwin Creek Gardens in Southern Oregon, where he oversees greenhouse propagation and demonstration gardens featuring more than 125 varieties of lavender and over 300 other perennial plants. Jered and his wife, Anna, have been propagating plants and growing lavender and herbs organically for more than a decade, with a strong focus on plant health, regenerative growing practices, and education. Jered also serves as Secretary on the Board of Directors of the United States Lavender Growers Association.

Lisa Rumbaugh

Lisa Rumbaugh

Lisa Rumbaugh, CPA, is the founder of BloomWisely PC, a Sonoma County accounting firm providing accounting, tax, and business advisory services to small businesses and entrepreneurs. With more than 35 years of experience in public accounting, private companies, family offices, and nonprofit organizations, Lisa brings a practical approach to helping business owners understand their finances, tax obligations, and business decisions. Lisa serves as Treasurer of the United States Lavender Growers Association and is currently developing a specialty farm in Sonoma County that will include lavender and other crops. She joined USLGA to learn from the experience and expertise of established lavender growers as she develops her own farm. Through this process, Lisa has become particularly interested in applying her professional expertise in accounting, tax, and business strategy to the unique financial and operational considerations facing lavender farms and other small agricultural businesses.

Sherri Wood

President USLGA, owner of Capay Valley Lavender & Capay Valley Olive

Sherri Wood is President of the United States Lavender Growers Association and owner of Capay Valley Lavender and Capay Valley Olive in California. Her journey reflects the entrepreneurial spirit of specialty agriculture—building businesses around crops she believes in while learning firsthand what it takes to grow, market, and sustain a successful farm operation. Through Capay Valley Lavender and Capay Valley Olive, Sherri has developed practical experience in production, product development, customer engagement, and the many decisions required to turn a farm into a viable business. Her leadership with USLGA extends that experience to the broader lavender community, where she is committed to helping growers learn from one another and strengthening the industry as a whole.

Dr. Jeffers

Dr. Jeffers

Professor · Clemson University

Dr. Jeffers is a Professor of Plant Pathology and Extension Specialist at Clemson University, where he focuses on ornamental and tree diseases, particularly those caused by Phytophthora. His research explores pathogen biology and ecology, detection, inoculum sources, and integrated disease management. Since 2015, he and his team have led a nationwide research effort on Phytophthora root and crown rot of lavender, identifying the causal species and affected lavender varieties while investigating disease management and improved pathogen detection methods. He also teaches Principles of Plant Pathology to undergraduate students.

Who Should Attend

Commercial Lavender Growers
New & Beginning Farmers
Hobby Gardeners
Essential Oil Producers
Nursery Professionals
Agritourism Businesses
Herbalists
Garden Centers
Researchers & Educators
Anyone passionate about lavender

Attendees Will Leave With

Practical growing techniques
New research you can apply immediately
Business ideas to increase revenue
Connections with growers across the country
Greater confidence in your lavender operation
Inspiration for the season ahead
USLC 2027

Sponsorship & exhibitors

Put your brand in front of the U.S. lavender industry

Sponsorships from $500 and exhibitor tables from $600 — with award levels up to Lavender Gold.

Hotel

The DeSoto Hotel

Why USLGA

The U.S. Lavender Growers Association is dedicated to supporting and advancing the American lavender industry through education, research, networking, and advocacy.

As a member, you'll enjoy valuable benefits throughout the year, including educational resources, industry connections, and exclusive discounts on U.S. Lavender Conference registration.

Become a member and grow with the community that's helping shape the future of American lavender.